Dior Riviera 2026 transforms the boutique environment into a celebration of seaside elegance, inspired by Monsieur Dior’s connection with the Mediterranean and the creative universe of the Maison.
The scenography centres around a fleet of sailing boats in vibrant summer colours, enriched with playful bows, striped patterns and artistic references. Across boutiques and windows, these elements create a visual journey that connects fashion, craftsmanship and the spirit of summer.
At Dior’s iconic 30 Montaigne address in Paris, the installation extends into a poetic seaside landscape, where large seashells frame Dior creations as precious objects within the display.

Acierta’s role focused on transforming Dior’s seasonal scenography into a finished retail installation through technical development, production and installation.
The project required the precise execution of multiple decorative elements, ensuring that the visual language of the campaign was translated consistently into physical window environments. Sailing boats, sculptural components and detailed finishes were produced and installed to preserve the refined aesthetic and craftsmanship expected from Dior.
Through controlled production and careful installation, Acierta helped bring a Mediterranean-inspired vision into the boutique environment, creating a seasonal experience where storytelling and physical execution work together.